Set Up Your Link in Bio
Overview
Inflowave Links is a link-in-bio page that is part of the CRM rather than a separate product. That is the whole point of it: a normal bio-link tool tells you a link was clicked, and Inflowave tells you who clicked it and what happened next. You can run one page per client account, put it on your own domain, route different audiences to different destinations, and sell directly from the page through your own Stripe account.
Key Features
- Unlimited links on every plan
- Custom domain support (you supply DNS records, the page is served over a CDN)
- Clicks attach to the contact record, not just to a counter
- Audience routing - send different traffic to different page designs
- Sell from the page through your own connected Stripe account
- One page per client account for agencies
How to Set Up Your Link in Bio
Open Inflowave Links
Go to Inflowave Links in the main navigation, at /inflowave-links.
Create your page
Create a new link page. If you manage multiple client accounts, create the page under the correct account so the leads it captures land in the right workspace.
Add your links
Add each destination you want on the page and put them in the order you want visitors to see them. Lead with the one action you actually want taken - a bio page with twelve equal links converts worse than one with a clear first choice.
Connect a custom domain (optional)
To serve the page on your own domain rather than the default, add the domain and point the DNS records it gives you at our CDN. Propagation is usually quick but can take up to a few hours.
Connect Stripe if you are selling
Selling from the page uses your own Stripe account, so payouts go directly to you. Connect it before you add any paid item.
Publish and put the URL in your bio
Publish the page and paste its URL into your Instagram bio. Give it a click yourself from a phone to confirm it looks right on mobile, which is where nearly all of the traffic will come from.
Check that clicks are landing
After the first day, open a lead who arrived through the page and confirm the click shows on their record. That is the signal that attribution is working end to end.
Frequently Asked Questions
How do I set up my Inflowave link in bio page?
Open Inflowave Links from the main navigation (/inflowave-links). Create a page, add your links, and publish it. The page URL goes in your Instagram bio. Unlike a standalone link-in-bio tool, clicks on your Inflowave page are attached to the same contact record as the DM conversation that follows, so you can see which link brought someone in before they messaged you.
Why Set Up Your Link in Bio matters
Set Up Your Link in Bio sits inside the Links & Web workflow inside Inflowave, and the way you configure it shapes how the rest of the platform behaves. Inflowave Links is a link-in-bio page that is part of the CRM rather than a separate product. That is the whole point of it: a normal bio-link tool tells you a link was clicked, and Inflowave tells you who clicked it and what happened next. You can run one page per client account, put it on your own domain, route different audiences to different destinations, and sell directly from the page through your own Stripe account. Inflowave was built so the building blocks - accounts, automations, calendars, campaigns - connect cleanly without you having to glue together a third-party stack.
The fastest way to get value out of this is to treat the steps above as a checklist on your first pass, then come back and tune the details after you've seen real traffic flow through. Most teams using Inflowave at scale (agencies running 10-50 client accounts, creators with multiple profiles, businesses with several brand handles) find that the initial setup takes 15-30 minutes per account and pays back within the first day of saved manual replies.
If you run into anything unexpected, the support team replies inside business hours via the in-app chat and the documentation here covers every links & web feature in the same level of detail. The Links & Web section also has companion articles that walk through related workflows - the "Related articles" links at the bottom of this page point at the most-used ones in this category.
Finally, every links & web feature in Inflowave is included in the Basic plan. There is no upsell gate to access set up your link in bio or any of the steps described above. If your account is missing a button you see in this article, it's almost always because a workflow or permission needs to be enabled - not because it's a paid add-on. Reach out and the team will point you to the toggle.