Forms & Surveys trigger
Form Started (didn’t finish)
Contact enters their email or phone but doesn’t submit. Chase the drop-offs
Starts a workflow when this happens.
All plans
Variables this trigger adds
Use these in any later step, alongside the usual lead, agency and date variables.
{trigger.form_started.form_id} Form ID. ID of the form they started {trigger.form_started.form_name} Form Name. Name of the form they started {trigger.form_started.captured_field} Captured Field. Which contact we captured first ("email" or "phone") {lead.name} Contact Name. Contact's name (may be blank on a partial) {lead.email} Contact Email. Contact's email (captured before they bailed) {lead.phone} Contact Phone. Contact's phone (captured before they bailed) How to add it
- Open Workflows in the app and create or open a workflow.
- Click the trigger at the top and pick Form Started (didn’t finish) under Forms & Surveys.
- Fill in its settings, then save and turn the workflow on.
For the API and MCP
When you build workflows through the Inflowave API or the MCP server, this trigger is form_started. See the MCP documentation.